Commercial
Private
London
Completed, 2017
24 Sq Mtrs
Jake Fitzjones
We were commissioned to design the stand of Fontanili Marble for the Natural Stone Show 2017. From the beginning our concept was not only to design a stand but a prototype which could be reused and reinterpreted for other shows.
The principal elements of the stands are free standing and easy to be reassembled. The metal frames can be reused; each time they can display different types of marble.
We wanted to showcase the marble in a surrounding which interacts with Architecture. The patterns, the colours, the surfaces make this material very unique. We wanted to enhance all these characterises with the use of larger pieces of Marble set in a very defined architectural stage. Rather than exhibiting only small samples of marbles we insist that the display of larger pieces of marble will help the people to understand better the type of material and the design of the marble texture veins. The pavilion like a gallery guides the customers to the available choices.
The concept of the stand will be utilised for further installations, exhibitions and displays giving to the Company a clear identity and message.